Trademark Newsletter
The TradeMark Express Guide
How to Choose a Business Name:
Part One - Know Your Industry
Regardless of your industry or specialty, it's key to know your industry inside and out, at least as much as humanely possible.

Click Here to Learn About Your Industry


How to Choose a Business Name:
Part Two - Know Your Customers
In a perfect world, your customer would be John Q. Public and Susie Every woman. Well, we know the world is not perfect. Every business, no matter how large or small, has their Customer or Customers.

Click Here to Learn About Your Customers


What's in a Name?
The Important Factors in Choosing a Name
The naming of your product, business or slogan could be one of the most important decisions you will make. A name's originality and legal availability will create a real asset value of its own, as it becomes marketed and gains market acceptance.

Click Here to Learn What's in a Name



Regards,
Shannon Moore
General Manager, TradeMark Express

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