| The TradeMark Express Guide |
TradeMark Express Introduction
Who We Are and What We Do |
Started in 1992 in Los Altos, California, TradeMark Express® now has 16 employees, including 6 research specialists. We have offices located in Arcata, California, Los Altos, California and Washington, D.C.
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Trademark Definition
What Is A TradeMark? |
At one point or another, we've all seen a product or business name with a small, encircled R floating next to it. You've probably wondered what this R symbol really means, and how exactly it got there in the first place. Most people will tell you that it means something to the effect of "registered," but that's only a small part of the significance behind the circled R.
So What is A Trademark
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Why You Are Here Do You Need A Trademark? |
It's less of a need than a want. Registering a trademark is NOT mandatory. However, are you a business owner, or do you work with a business that does not currently have a trademark registered or pending with the USPTO? If this last statement in any way describes you, then YES, you may benefit from having a trademark. It is true that many businesses do not register a trademark with the USPTO, but this puts the business at a great disadvantage when compared to another company that does have a trademark.
Do You Need a Trademark |
Regards,
Shannon Moore
General Manager, TradeMark Express
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